england offer media monitoring and analysis services so that you can clearly see the results of your PR campaign and the quality and quantity of coverage achieved. Clippings are compiled and editorial rated in terms of grade of coverage achieved and the media in which it appeared.
Quantitative Analysis
Media coverage is calculated by Advertising Value Equivalency (AVE) to measure the benefit to your business so that you can see the results of your PR investment.
Qualitative Analysis
Editorial coverage is rated in terms of grade of coverage achieved and the relevant media in which it appeared. Scoring of coverage is based on the number of pre-determined key messages achieved.
Show me the money
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Tsingtao Beer
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Marketing Leeds
